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Measurement Partner - London
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TikTok
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Measurement Partner - London

Job Required Languages
Posted on: 
November 9, 2021

Job Description

About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy.

TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

About the Role

TikTok is looking for a full-time performance-focused Measurement Partner for the EUI. This role will partner with brands and agencies to help measure the effectiveness of their investment with our platform. In addition, this role will partner with key cross-functional teams such as sales, product marketing, measurement product, and business marketing to ensure that clients and agencies have best-in-class support. They will work closely with Performance-focused Measurement Partners in NA and other Measurement Partners in Europe, to develop our framework for success globally.

We seek highly-driven, empathetic, individuals who are looking to build our Marketing Sciences discipline where execution, curiosity, and data-driven thinking in a fast-growth environment to make others better will be critical for success.

Responsibilities

- Partner with performance clients to understand how we can provide the most impactful measurement solutions together

- Focus on attribution and signals led measurement to help drive optimisation and strategic partnership discussions

- Create thought leadership around how the EUI measurement team will work most effectively with performance products, and contribute to learning agendas or POVS around conversions, sales effectiveness and sales efficiency

- Support our EU Measurement Lead on how to evolve our approach to reflect the needs of our performance-focused clients

Job Requirements

A successful candidate must have:

- At least 8 years of experience with digital advertising, large marketing-related organizations, or measurement suppliers in EU

- Relevant bachelor's degree in a quantitative field; graduate degree within a science, mathematics, operations, business, digital marketing, or research field preferred

- A track record of problem solving through experimental design and analytical methods

- A track record with attribution and conversion methodologies

- A track record in utilising signals to measure and optimise digital media

- Exceptional time-management and goal-oriented task management skills is a must

- Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made is a must-have skill

- A track record of driving client decisions with clear communication and team collaboration

- Experience with advertising agencies or complex marketing data-driven organizations preferred. Ability to navigate senior agency relationships to evaluate research or measurement

- Experience across EU, Central Europe and Israel preferred

- Interest in working in a fast-paced environment with global talent

Why work with us

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We believe individuals shouldn't be disadvantaged because of their background or identity, but instead should be considered based on their strengths and experience.

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Measurement Partner - London